The leading consumer electronics retailer, Cyberport, has implemented electronic shelf labels from the IT company Delfi Technologies to enhance the customer experience across all channels.
Cyberport is one of the biggest online retailers in Germany with a leading e-commerce platform that has more than 45.000 brand products within computer technology and digital entertainment.
In order to ensure a full omni channel experience across both its online and physical channels, Cyberport has implemented the cloud-based Breece System with electronic shelf labels (ESL) from Delfi Technologies, which also provides the ability to ensure a rapid synchronization of product and price information.
- Electronic shelf labels are a must for us. In today’s online world, customers have high expectations to products and pricing. They seek information and compare products like never before. Breece System and the cloud-based ESL solution is a game changer for us because we can launch new initiatives simultaneously, explains Nico Groeger, Team Leader of Store Administration at Cyberport.