The German hunting retailer, Frankonia, has decided to roll out Breece System with electronic shelf labels (ESL) from Delfi Technologies in all its stores to connect the online and offline shopping experience.
Founded in 1908, Frankonia in Germany has developed into a market leader in hunting equipment with a multichannel business and more than 40.000 items.
To be able to ensure the same shopping experience and product information across all channels, Frankonia has teamed up with the IT company Delfi Technologies that has rolled out over 10 mio. ESLs across more than 2.000 locations all over Europe.
- We know Delfi Technologies from their experience with other retailers and found out that their cloud-based ESL solution was the ideal choice for our needs, says Svenja Horz, project responsible for all stores at Frankonia.