“With Delfi labels, we can always be sure that the correct price is clearly displayed on the shelf next to the right product—without our team having to manually replace price tags. That saves time. Valuable time that employees can instead use for customer service and personal advice. The clean, modern design also contributes to order and clarity on the shelves.”
Nicole Fimpler, pharmacist
Owner of the ELISANA pharmacies on Freiheitsstraße and at Blauer See in Dorsten

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The first new Delfi labels are now live!

2 December 2025 was a very special day for the entire Delfi family—a day the Delfi team had been looking forward to for a long time. The first two installations of the new generation of Delfi labels went into operation. Weeks of preparations by the development team, numerous meetings, and extensive stress tests culminated in this moment.

Labels at the latest technological level

The antenna’s technical connection was in place within a few minutes, and the installation of the labels went smoothly.

Delfi’s Sales Director, Julien Dierks, is also very satisfied with the new Delfis:
“A slimmer, more modern design at significantly lower costs—naturally combined with the familiar and proven Delfi quality.”

The new Delfi labels are produced by one of the largest manufacturers in the label industry. This ensures high quality standards while also expanding our product portfolio for the benefit of customers. The result is a future-proof investment that quickly pays for itself.

Even more user-friendly operation via the BreeceGo app

The new generation of Delfi labels is equipped with an NFC chip as standard, making installation and commissioning via a mobile device even faster. All the familiar advantages of management via the BreeceGo app have been retained. Price updates are still handled with just a few clicks, promotions and special prices are easy to manage, and the standardized integration with the existing merchandise management system remains a central part of the Delfi solution.

Value for money

“Everyday life in our pharmacies has become significantly easier,” says owner Nicole Fimpler after the successful installations at the pharmacies on Freiheitsstraße and at Blauer See in Dorsten.
“We got in touch with Delfi almost two years ago, but the new, lower prices for labels were the decisive factor in our decision to move forward now.”

The significant time savings and the reduction in pricing errors also improve the pharmacies’ overall profitability.

This gives employees at the ELISANA pharmacies in Dorsten more time to focus on customers’ needs and wishes. Thanks to Delfi’s digital price tags, the pharmacies are also legally on the safe side, as all legally required information is always clearly displayed—another decisive reason to choose the Delfi solution.

About the ELISANA pharmacies in Dorsten

Owner Nicole Fimpler runs two ELISANA pharmacies in Dorsten. In total, there are six ELISANA pharmacies in Dorsten and Gelsenkirchen. With a dedicated team of experienced pharmacists and pharmaceutical staff, ELISANA offers a wide range of high-quality services focused on health and promoting well-being.

About the ELISANA pharmacies in Dorsten

Owner Nicole Fimpler runs two ELISANA pharmacies in Dorsten. In total, there are six ELISANA pharmacies in Dorsten and Gelsenkirchen. With a dedicated team of experienced pharmacists and pharmaceutical staff, ELISANA offers a wide range of high-quality services focused on health and promoting well-being.