Jægersborg Allé Apotek
The Pharmacy of the Future Is Digital
What does the pharmacy of the future look like? On Jægersborg Allé in Gentofte, the answer is already a reality. Here, customers encounter a modern shopping experience with digital shelves, dynamic campaigns, and more time for personal consultation – created in collaboration with Delfi Technologies.
At Jægersborg Allé Pharmacy, traditional professional advice meets digital innovation. For several years, the pharmacy has distinguished itself as one of the industry’s frontrunners, challenging the traditional framework of pharmacy operations. With self-checkout stations, Sunday opening hours, and an advanced robot that handles and sorts more than 10,000 medicines, the pharmacy has set new standards for what a modern pharmacy can look like.
The pharmacy’s vision is to make access to medicine and health products faster and more accessible. The goal is to offer an experience that meets the expectations of the modern customer – where technology and efficient service go hand in hand.
“We want to create a pharmacy that also speaks to modern customers. The collaboration with Delfi Technologies gives us exactly the tools we need to combine professional expertise with a modern shopping experience.”
When Technology and Trust Go Hand in Hand
The digital customer experience includes, among other things, digital price tags and eShelf displays (digital shelves) from Delfi Technologies. This solution allows prices, campaigns, and information to be updated in real time – quickly, efficiently, and without wasting paper. For employees, it frees up valuable time that can instead be spent on customer dialogue and consultation.
For customers, the difference is clear and tangible. The digital signs ensure a clean and professional appearance, while the screens make it possible to present campaigns and health information in a lively and engaging way. The result is a store that feels modern, dynamic, and approachable.
– We want to create a pharmacy that also speaks to modern customers. The collaboration with Delfi Technologies gives us exactly the tools we need to combine professional expertise with a modern shopping experience, says Sebastian Eggers-Lura, Deputy Group Manager at Valby & Stenløse Pharmacy Group, of which Jægersborg Allé Pharmacy is a part.
At Jægersborg Allé Pharmacy, technology helps support both operations and the customer experience – bringing the pharmacy of the future into everyday life. The technology continues to complement the personal service, where pharmacy technicians are ready to provide advice and expertise. Digitalization is therefore not about replacing personal interaction, but about creating more room for it.
Read also: Christianshavn Pharmacy – Digital Signs Create New Opportunities
About Jægersborg Allé Pharmacy
Jægersborg Allé Pharmacy is part of the Valby & Stenløse Pharmacy Group and has quickly established itself as one of Denmark’s most modern pharmacies. With a focus on both professional consultation and technological solutions, the pharmacy works to combine personal care with innovation – always keeping the customer at the center.
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