The local wine shop in Hobro (Denmark) has existed for more than 10 years. A growth journey is underway, including a full digitizationof the store. Going from writing price tags in hand to a fully digital solution with a complete overview of and access to data on the entire range of wines.
Things are going well for the wine shop, Hobro Vinhandel in Jutland. In the recent years, the store has been on a growth journey and has, among other things, expanded its range, staff and shop space. At the same time, the store has gone from being the very small specialty shop with the right wine for the menu at New Year’s Eve - to now having a wide range that, among other things, invites you to take a whole box of good red wine at a sharp price - and still have the very special wine for the more special occasions.
As part of making the store more digital, the store has invested in electronic price tags from Delfi Technologies and a new checkout system. Previously, before getting the electronic price tags and the new checkout system, no items were created in the system. It also meant that the price of a wine was simply just entered as "red wine" in the checkout system.