Electronic Shelf Labels With Breece System
Explore our range of electronic shelf labels and find the perfect model for your business.
Revolutionize your retail with electronic shelf labels
At Delfi Technologies, we understand the challenges modern businesses face. From managing fluctuating prices to enhancing customer experience, efficiency is key. That’s why we specialize in providing cutting-edge IT solutions designed to optimize your operations. One of our flagship offerings, electronic shelf labels (ESL), is transforming how retailers manage their product information, pricing, and promotions.
For over 30 years, we’ve been at the forefront of digital solutions, helping over 4.600 happy customers across various industries, including retail, warehouse, healthcare, and office environments. Our electronic shelf labels are a testament to our commitment to innovation, delivering real-time updates and dynamic merchandising capabilities that paper labels simply can’t match.
What are electronic shelf labels?
Electronic shelf labels (ESL) are digital display systems used by retailers to show product pricing and information directly on shelves. Instead of traditional paper labels that require manual updates, ESLs are wirelessly connected to a central system, allowing for instant and automatic price changes. This technology not only saves time and reduces errors but also opens up new possibilities for dynamic pricing, promotions, and enhanced customer engagement.
Our Breece System, which powers our electronic shelf labels, offers fully graphic displays, ensuring clear readability and the ability to showcase a wide range of information, including product images, QR codes, and stock levels. This digital transformation helps businesses like yours stay agile, responsive, and accurate in all pricing operations.
The benefits of implementing electronic shelf labels
Integrating electronic shelf labels into your retail environment brings a multitude of benefits, directly addressing common operational pain points and enhancing profitability. From boosting efficiency to improving customer satisfaction, these digital solutions are a smart investment for any forward-thinking business.
Automated pricing and error reduction
One of the most significant advantages of electronic shelf labels is the ability to automate price updates. Imagine the time saved when you no longer need to manually change thousands of paper labels. Our Breece System allows you to update prices across your entire store (or multiple stores) with a few clicks from a central location. This eliminates pricing discrepancies between the shelf and the POS system, ensuring accuracy and building customer trust.
Enhanced efficiency and cost savings
While there’s an initial investment, electronic shelf labels quickly deliver a strong return. The time saved from manual price changes can be redirected to customer service or other value-adding tasks. Fewer pricing errors mean fewer customer complaints and less staff time spent on corrections. Furthermore, the cost of printing and distributing paper labels is eliminated. Our electronic shelf labels are designed for reliability and longevity, providing a durable solution that reduces ongoing expenses.
Dynamic pricing and promotions
The retail landscape is constantly evolving, and the ability to react quickly to market changes, competitor pricing, and inventory levels is crucial. Electronic shelf labels enable dynamic pricing strategies, allowing you to implement flash sales, time-of-day pricing, or clearance markdowns instantly. This flexibility helps optimize sales and reduce waste.
Improved customer experience
Customers appreciate clear, accurate, and up-to-date pricing. Electronic shelf labels ensure that the price displayed on the shelf is always correct, preventing frustration at the checkout. Beyond just pricing, our fully graphic displays can show additional product information, such as nutritional facts, allergen warnings, customer reviews, or even QR codes linking to extended product descriptions or videos. This enriches the shopping experience and empowers customers to make informed decisions.
Sustainability efforts
By eliminating paper labels, electronic shelf labels contribute to a more sustainable retail operation. This reduction in paper waste aligns with corporate social responsibility goals and can appeal to environmentally conscious consumers. It’s a small change that makes a big impact on your environmental footprint.
Our range of electronic shelf labels:
Within the Breece System, we offer different series of electronic shelf labels designed to meet various needs and environments:
Lumina Slim Series
Lumina Slim represents a new generation of electronic shelf labels, where elegant design meets advanced technology. The ultra-thin and sleek construction combined with a sharp full-color display (black, white, red, yellow, blue, and green) provides a visual experience that enhances the store’s appearance and strengthens communication with customers.
With wireless 2.4 GHz connectivity and built-in NFC, prices and product information can be updated quickly and accurately – directly from your system or a mobile device. Lumina Slim also supports AES-128 encryption, ensuring stable and secure operation even in demanding retail environments.
Polaris Series
Polaris makes your store smarter and more inviting. Prices are updated automatically in milliseconds and synchronized directly with POS and ERP, so you are always up to date. The large, razor-sharp displays with ultra-thin frames provide a modern appearance – even on narrow shelves – and accommodate up to 8 pages of content with colorful layouts and LED lights in 7 colors, perfect for campaigns and product information.
The robust construction with replaceable batteries lasts up to 10 years and can be mounted exactly as you want – horizontally, vertically or in special setups. With several sizes, Polaris Pro fits the entire range and makes it easier to find and replenish goods. Produced with green energy and designed to reduce CO₂ footprint, the solution is as sustainable as it is efficient.
Polaris Pro Series
Polaris Pro makes your store smarter and more inviting. Prices are updated automatically in milliseconds and synchronized directly with POS and ERP, so you are always up to date. The large, razor-sharp signs with ultra-thin frames give a modern look – even on narrow shelves – and accommodate up to 8 pages of content with colorful layouts and LED lights in 7 colors, perfect for promotions and product info.
The robust construction with replaceable batteries lasts up to 10 years and can be mounted exactly as you want – horizontally, vertically or in special setups. With several sizes, Polaris Pro fits the entire range and makes it easier to find and replenish goods. Produced with green energy and designed to reduce CO₂ footprint, the solution is as sustainable as it is efficient.
Our electronic shelf label solutions: the Breece System
At Delfi Technologies, our Breece System is at the heart of our electronic shelf labels offering. It’s a comprehensive, reliable, and user-friendly platform designed to empower retailers with complete control over their in-store communication.
Breece System software and cloud connectivity
The power of our electronic shelf labels lies in the robust software that drives them. The Breece System software provides intuitive management of all your ESLs from a central point. With Breece Cloud, you can manage your labels from anywhere, ensuring seamless operations across multiple locations. We also offer the BreeceGo App for mobile management, putting control directly into the hands of your staff.
Key features of our Breece System include:
- Real-time price updates
- Automated promotions and campaigns
- Inventory management integration
- Product status visibility
- QR code functionality
- API for integration with existing POS or ERP systems
Seamless integration and support
We believe in providing end-to-end solutions. Our team of 110+ specialists works closely with you from initial consultation and planning to installation and ongoing support. We have offices in Denmark (our headquarters in Køge), Sweden, Norway, Germany, Italy, and Vietnam, ensuring local expertise and prompt service. Our goal is to provide reliable, long-lasting technology with high levels of service and support.
We also offer other complementary solutions that integrate perfectly with our electronic shelf labels, such as handheld terminals and PDAs for mobile management, comprehensive POS systems, and various print solutions. This holistic approach helps us optimize your entire business operation.
Ready to transform your retail experience?
The future of retail is digital, and electronic shelf labels are a cornerstone of this transformation. By partnering with Delfi Technologies, you gain access to cutting-edge technology, unparalleled expertise, and dedicated support. Our 30+ years of experience and thousands of satisfied customers demonstrate our commitment to delivering solutions that make a real difference.
If you’re looking to enhance efficiency, reduce costs, and provide a superior customer experience, our electronic shelf labels are the answer. We invite you to explore our comprehensive range of solutions and discover how Delfi Technologies can help your business thrive.
Calculate your price here
Thanks to new display technology, an ESL solution from Delfi Technologies is now significantly more affordable.
Customer examples: Success with electronic shelf labels
Our solutions have been implemented at a wide range of satisfied customers across different industries. These cases illustrate the positive impact that an electronic shelf label can have on a company’s operations:
Møbelkompagniet: When design meets technology in historic surroundings
In the heart of Copenhagen, Møbelkompagniet has opened a new showroom where aesthetics and technology merge. Digital price tags from Delfi Technologies are integrated with the webshop, ensuring that prices and promotions are updated automatically and always match those online.
From Click to Coffee Aroma: Rigtig Kaffe Expands Physical Presence
Rigtig Kaffe has opened a new store in Gentofte. Here, coffee experience meets technology as electronic shelf labels from Delfi Technologies create coherence between the store and online universe.
From Webshop to Collector’s Mecca: how Rogerz Digitalizes the Store in Field’s
From webshop to the Nordic region’s fastest-growing universe for trading cards. At Rogerz in Field’s, digital price tags from Delfi Technologies keep prices and product data synchronized between webshop and physical store – and free up time for what really counts: the customers.
A smarter buffet experience with digital signage
When guests need to be served efficiently, it is crucial that both operations and communication function smoothly. At Gyrstinge Skovkro, they have found a solution that makes the buffet both easier to handle for staff and more manageable for guests – with digital buffet signs from Delfi Technologies.
Frequently asked questions about electronic shelf labels
An electronic shelf label (ESL) system is a digital technology used by retailers to display product pricing and information on store shelves. Unlike traditional paper labels, ESLs are wirelessly connected to a central system, allowing for automatic and instant updates to prices, promotions, and product details. Our Breece System at Delfi Technologies provides fully graphic electronic shelf labels for dynamic in-store communication.
Electronic shelf labels save money by significantly reducing labor costs associated with manual price changes and minimizing pricing errors that can lead to losses or customer dissatisfaction. They also eliminate printing costs for paper labels. Over time, the efficiency gains and reduced errors provide a strong return on investment.
Yes, our electronic shelf labels, specifically the Breece System, are designed for seamless integration with most existing POS (Point of Sale) and ERP (Enterprise Resource Planning) systems. We provide robust APIs that allow for smooth data exchange, ensuring your prices and product information are always synchronized across all platforms. This integration is crucial for maintaining accuracy and operational efficiency.
Electronic shelf labels are highly beneficial for a wide range of industries. Retailers in grocery, electronics, fashion, DIY, pharmacies, and even warehouses and gas stations can significantly improve their operations. Any business that needs to frequently update pricing or product information can benefit from the automation and flexibility that electronic shelf labels provide.
Our Breece electronic shelf labels offer a comprehensive set of features, including fully graphic e-paper displays in various sizes and colors (like the Breece Chroma series), real-time price updates, automated promotions, inventory integration, product status display, QR code functionality, and cloud-based management via the Breece Cloud and BreeceGo App. They are designed to enhance both operational efficiency and customer engagement.
At Delfi Technologies, we offer full-lifecycle support for our electronic shelf labels. This includes initial consultation, system design, professional installation, staff training, and ongoing technical support. Our team of 110+ specialists across multiple European offices is committed to ensuring your system runs smoothly. We prioritize long-term partnerships and provide reliable service to all our customers.
