Guaranteeing the same prices online and in physical stores can be a challenge. Electronic shelf labels make it easier for beauty and fashion stores to change prices quickly and ensure that prices online match prices in physical stores.

The values of electronic shelf labels in Beauty and Fashion:

• Can show that your prices have been checked against your competitors’ online prices
• Omnichannel synergy – same price in physical store as on the webshop
• No manual and costly tasks of changing paper shelf labels, giving staff more time for sales and service
• Possibility of more frequent campaigns
• Possibility to use QR codes on the shelf labels – for example allow the customer to scan the code with their phone and order the item on the webshop

How Breece System can help you

Electronic shelf labels play a key role in creating a personalized and engaging customer experience. The shelf edge is one of the most powerful sales influencers – a majority of purchase decisions are made here. Take advantage of a dynamic ESL solution and switch offers easily, anywhere and in seconds.