Aalborg Vejgaard Pharmacy

February 27, 2024

New digital signage has improved everyday life at Aalborg Vejgaard Apotek

Aalborg Vejgaard Apotek has replaced their previous digital price tags with a brand new and modern solution from Delfi Technologies. In addition to annual savings of up to DKK 60,000, the upgrade also means far greater flexibility and new opportunities in daily operations.

Aalborg Vejgaard Apotek has made a significant upgrade to their previous system of digital price tags. Although prices were also digitized in the past, product information still required manual work from the staff, who had to print individual product labels for each price tag.

The previous price tags could also be difficult to read from different angles due to light reflection and glare. Price maintenance and all kinds of product information has now been fully digitized with the new solution from Delfi Technologies. The solution not only gives the pharmacy a more elegant and modern look, but also ensures that the signs are easy to read from any angle.

"With the solution from Delfi Technologies we ensure that all necessary and statutory information is automatically included on the signs. Everything is automated and we therefore avoid a lot of extra work."

Jeanette Graff Pharmacist & Campaign Manager at Aalborg Vejgaard Apotek

Ease of use combined with advanced functionality

The flexibility of the new digital price signs is much greater than before in terms of what the pharmacy wants to display and how to use the signs. It is possible to display multiple items on the same sign, which saves space but also allows a more effective presentation of the products to customers. This is particularly beneficial on shelves with many smaller items or when space is at a premium.

– If there are a lot of products on a shelf, it can be difficult to find space. Here we can put two products on the same sign,” says Jeanette Graff, pharmaconomist and campaign manager at Aalborg Vejgaard Apotek.

The solution from Delfi Technologies solution combines ease of use and advanced features that were not available with the previous solution. With a mobile app(BreeceGo) installed on a mobile phone or a handheld terminal, the pharmacy can easily manage items and price tags directly at the shelf.

– The app is incredibly user-friendly. We have it installed on our mobile phones and everyone can quickly learn how to use it. It’s very clear and it’s easy to spot any errors so we can act quickly.

Statutory information appears automatically

As campaign manager, it is also Jeanette Graff’s responsibility to ensure the correct signage in the pharmacy. This includes not only updating products and prices, but also ensuring that statutory information about products such as dietary supplements, medical devices and cosmetics is clearly displayed on the signs.

All product and price information comes directly from the pharmacy’s wholesaler, Nomeco, the largest pharmaceutical wholesaler in Denmark. Previously, the staff had to add plastic signs with statutory information themselves to meet current legal requirements. One of the main benefits of the new signage solution is the ability to include all information directly on the signs.

– With the solution from Delfi Technologies we ensure that all necessary and statutory information is automatically included on the signs. Everything is automated and we therefore avoid a lot of extra work,” explains Jeanette Graff.

Save up to 60,000 DKK per year

Another major benefit is the significant time savings when implementing new campaigns every 4 weeks. This is because many products are price adjusted at the start of the campaign and again at the end of the campaign. In addition, there are regular price adjustments for pharmaceuticals that take place every 14 days.

The digital signs ensure that prices are highlighted in accordance with the promotions and that the retail prices in the pharmacy are always correct and up-to-date, leading to a more efficient operation. This is especially important in a busy pharmacy environment where changes in products or prices occur frequently.

Aalborg Vejgaard Apotek is part of A-apoteket – a chain of independent pharmacies in Denmark. In collaboration with the chain office at A-apoteket, we have Delfi Technologies looked at the annual savings for pharmacies like Aalborg Vejgaard Apotek. These savings amount to around DKK 60,000 in terms of time and resource savings.

About Aalborg Vejgaard Apotek

Aalborg Vejgaard Apotek is a modern pharmacy with 26 employees and professional advice to ensure you get answers to your questions. As a central part of the local community, the pharmacy offers a wide range of pharmaceutical services and products to customers.