SAVE TIK BUY
Spar grocery store embraces new technology
Last year, the Tikøb cooperative celebrated its 100th anniversary. Today, SPAR Tikøb is one of the stores in the chain leading the way when it comes to implementing new technology. Most recently, the store has adopted a Cloud solution and mobile app to manage the store’s electronic price tags.
Tikøb in North Zealand is home to the Tikøb cooperative, which celebrated its 100th anniversary on March 14, 2020. For more than 30 years, the cooperative has purchased its goods from the grocery wholesaler Dagrofa and has been part of the SPAR chain concept since 2015.
At the head of SPAR Tikøb is distributor Morten Wagner, who has been in the store for more than 15 years – and he is not alone. There are several members of staff who can celebrate many years in the store.
Even though the cooperative is many years old, it doesn’t mean that the way grocery stores are run is old-fashioned. On the contrary, SPAR Tikøb is one of the many stores in the SPAR chain that follows developments and implements new technology.
Back in 2012, the store decided to replace the paper with electronic price tags from Delfi Technologies, so it was no longer necessary to spend time switching prices back and forth during the weekly campaign changes. In addition to price and campaign changes, there are often many changes to product information such as description, supplier information, country, etc. All of which are now updated automatically directly on the shelves throughout the store.
"It's a great help when you can just take out your phone when you have some new meat ready that needs a price tag. Then you can just scan the barcode on the item and the barcode on the price tag to link the two together."
INTRODUCES NEW CLOUD TECHNOLOGY IN THE STORE
Morten Wagner had no doubts when he was given the opportunity to upgrade the electronic shelf label system to a new Cloud-based solution. In practical terms, this means that employees can now use their phones to link goods to the electronic shelf labels.
In the past, a handheld terminal was typically always located in the back of the store office, requiring a back and forth every time a new price tag was needed. This frees up the traditional handheld terminal for employees to concentrate on other tasks such as ordering products.
– It’s a great advantage in everyday life now that we can use our phones to create new price tags, so we can solve the tasks on the spot and in a matter of seconds. It works flawlessly,” says Morten Wagner.
New prices and item information are automatically pushed to the shelf from the store system, so when a change is made, the respective price tags are updated immediately.
USER-FRIENDLY MOBILE APP SAVES TIME
In the store, most employees work with handling products and new price tags on a daily basis. Even the butcher has no doubt about the benefits of switching to the new Cloud platform, where they can handle this work via an app on their phone, which can also be used for looking up items.
– It’s a great help when you can just take out your phone when you have some new meat ready that needs a price tag. Then you can just scan the barcode on the item and the barcode on the price tag to link the two together. You don’t even have to go to the office first to get the handheld terminal – it can all be done with the mobile app,” says Martin Bækkel Sørensen, a butcher at the store.
NEW BENEFITS AT YELLOW PRICE
Today, new offers are automatically highlighted in red directly on the electronic shelf labels. This means that when a new offer arrives from the system, the shelf edge is automatically updated and the display changes color from black and white to red highlighting. With the new Cloud solution, the store can also use the color yellow for e.g. items with Yellow Price. Yellow Price means always low prices on more than 350 popular groceries at your local SPAR and MinKøbmand.
– Using the Cloud solution opens up so many new opportunities that we can take advantage of. It’s much more flexible and saves even more time in everyday work,” says Morten Wagner.
If other SPAR/Dagrofa stores with existing Breece installation want to use an online cloud solution instead of local installation on PC in the store, this simply requires a remote software migration from Breece On-Premises to Breece Cloud (if using Dynamic antennas).
SPAR is part of Dagrofa, which also operates the chains MENY, Min Købmand and Let-Køb in Denmark. Today, 250 Dagrofa stores have installed the Breece solution with fully graphic electronic shelf labels that can automatically update price and product information on the shelves. The stores also include several installations in Greenland (Pisiffik and Akiki) and the Faroe Islands (SMS/Miklagardur, Bonus and Rumbul).
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