KiDS Coolshop - Rødovre Centrum
Digital price tags make price management and product updates a breeze
KiDS Coolshop in Rødovre Centrum has implemented digital price tags from Delfi Technologies to reinforce their commitment to offering quality products, fun and attractive prices. This digital solution gives customers easy access to up-to-date prices and product information directly on the shelves, including the best deals and accurate information such as stock status.
In Rødovre Centrum, you can experience the toy chain KiDS Coolshop in a brand new, impressive 900 m² store, which opened on April 12, 2024. KiDS Coolshop has its roots in the online store Coolshop, which was founded by, among others, businessman Jacob Risgaard, known from the TV show Løvens Hule on DR1.
Today, the collaboration with Coolshop.dk means that Coolshop is responsible for purchasing, logistics and marketing. The KiDS Coolshop chain is operated under a franchise model, so in the stores it is the owners themselves who are behind the counter.
Siblings Christian and Charlotte Vejby from Frederikshavn are behind the new store in Rødovre Centrum. They are the original co-founders of KiDS Coolshop in 2016 after their time at Legekæden. Today, the siblings run seven KiDS Coolshops in Jutland and on Zealand. In addition, they own three stores in Iceland together with Coolshop.dk.
"Digital price tags are an effective solution to display and automatically update all necessary information. On the signs we display everything from product descriptions and item numbers to stock status, barcodes, prices and offers."
– Rødovre Centrum is one of the best shopping centers in Denmark. Therefore, we are happy to have the opportunity to open a nice big store of 900 square meters. It also means that we can have a large selection of toys,” says Christian Vejby.
Synergy between online universe and physical store
The new store in Rødovre Centrum, like several other KiDS Coolshop stores, has chosen to introduce digital price tags from Delfi Technologieswhich helps ensure synergy between the online universe and the physical store in several ways, especially when it comes to stock status and prices.
Signs are automatically updated with changes from the store system, saving staff the time-consuming task of manually changing signs and checking the accuracy of information on the shelves.
This has enabled the store to improve the efficiency of daily operations, create greater accuracy and deliver a higher level of customer service in-store.
An efficient solution for everyday life
The digital signs can quickly update relevant information such as stock status and offers, improving customer service and making it easier for customers to make informed purchasing decisions. Offers are also automatically marked with a red color, increasing their visibility and attracting customers’ attention.
– Digital price tags are an effective solution to display and automatically update all necessary information. On the signs we show everything from product descriptions and item numbers to stock status, barcodes, prices and offers,” says Christian Vejby.
Changes to prices and offers can also be implemented instantly, enabling the store to react quickly to market changes, competition and current promotions.
About KiDS Coolshop
KiDS Coolshop is Scandinavia’s coolest e-shop for toys and much more. With 18 large toy stores, you’ll find Denmark’s coolest toy chain in Frederikshavn, Aalborg, Silkeborg, Horsens, Kolding, Haderslev, Lemvig, Svendborg, Aarhus S, Rosengårdscenteret Odense SØ, Køge, Næstved, Skive, City2 Taastrup, Amager, Helsingør, Rødovre and on Bornholm. In addition, the chain operates three stores in Iceland.
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