ICA Kvantum in Lerum has invested in new technology. A cloud-based solution with Breece electronic shelf labels, which automatically sends new information to the store's shelves. Behind the solution is the IT company Delfi Technologies, where all the software is in the cloud.
ICA Kvantum Lerum has for a long time been looking for a supplier of electronic shelf labels (ESL), so the staff no longer have to spend time and resources on changing paper shelf labels. It was important that it should be a supplier who could meet all the store's needs and requirements. At the same time, it should be a flexible and future-proof solution.
However, the store has deliberately waited to find the right solution and it is just now that the store has found the solution that matched the needs of the store, explains Lotta Goodwin, who is Controller at ICA Kvantum Lerum and has acted as Project Manager in connection with the change from paper to Breece Cloud with electronic shelf labels from Delfi Technologies.
- For us, product and price information is an important ingredient with great customer value. It is extremely important that the price information is clear on the shelf label and that we also can communicate easily with multi-prices, she says.
It was Owe Krook, a the owner of ICA Kvantum Lerum, who made the final decision.
- The Breece solution from Delfi Technologies matches our needs. For us as a store, the Breece Cloud solution creates real value in the work day when it comes to creating clear and selling price information, he says.