Irma Smedetoften is located in the heart of Copenhagen's Northwest Quarter. The area around the Irma store is part of an urban development project where, among other things, the local trade district will be strengthened. Irma has also recently modernized the store with an emphasis on today's trends.
Several initiatives are underway to promote developments in the area of Irma Smedetoften. A special urban development project and improvements to the urban space will transform Smedetoften into an open square with inspiring surroundings, which is expected to become the area's natural gathering place in the future.
The area's improvement efforts provide bright prospects for Irma Smedetoften. The area of the store needs to be improved and strengthened as the neighborhood's 'vibrant heart' and local shopping district. The construction is expected to be completed by the end of 2020.
At Irma Smedetoften, you can make both the planned grocery shopping and be inspired by the faster to-go meals. The store has also been modernized according to today's trends including vegan department, delicacy with to-go meals and coffee-to-go.
The weekly offers from Irma provides lots of inspiration and high-quality groceries. At Irma Smedetoften, the prices are also automatically being updated every time a new catalog arrives – because the store has installed electronic shelf labels.