Jysk Wine
Important automation at Jysk Vin
On Østre Boulevard in Randers you will find the way to the good glass and one of Denmark’s leading wine companies, Jysk Vin. Jysk Vin has a concept where they constantly want to renew the business – both when it comes to products and IT. Since they are both online and physical and are constantly getting new products and prices, they felt it was time for a faster and more efficient solution – Breece electronic shelf labels.
When you enter Jysk Vin, you quickly get a sense of good humor, employees who care about the small details and at the same time manage to create a store you could easily spend a lot of time in. At Jysk Vin, we can Delfi Technologies quickly understand why Jysk Vin has many regular customers who come back again and again.
Right in the middle of quality wines and 1060 digital displays from Delfi, you are greeted by a firm handshake from Flemming Olsen, CEO and partner at Jysk Vin.
– At Jysk Vin, we needed a solution that could ensure that our online offers and prices automatically appeared in our physical store. We needed a new workflow that in every way facilitated our daily work and made it more manageable for employees but also for our visiting customers, says Flemming and continues. “Now I can change prices online so that it automatically appears in the store, whereas before I had to update prices, ask the staff to go out and find the wine, make a new sticker and update it that way. But because we constantly get new products, prices and offers, we save tons of time with this solution,” Flemming says proudly.
''I believe that what we have invested at Delfi will pay for itself over time. Simply because people go and get inspired and are constantly updated on our many daily offers that are constantly changing.
BETTER CUSTOMER EXPERIENCE
You can clearly see that Flemming doesn’t want to compromise on quality either in the physical store or online. He stands by his word and without a doubt takes pride in satisfactory transactions for all parties.
– When we are busy and some individual customers more or less have to handle themselves until we are with them, I enjoy that they can now get much more information about the different products via our digital signs. Information they didn’t get before, unless the employees were with them. And then I have a huge peace of mind knowing that the prices are updated with offers etc. Many customers may visit our website before they visit our physical store, so if there is a price that is different online than physically, there will be trouble and that’s the last thing we want. Credibility needed a boost and this solution provided it, where an offer cannot be online or sent out in the newsletter without the offer not also being in our store.
– I believe that what we have invested at Delfi will pay for itself over time. Simply because people go and get inspired and are constantly updated on our many daily offers that are constantly changing, says Flemming.
A COMMON THREAD THROUGHOUT THE STORE
Jysk Vin used to have different types of signs, stickers and manila labels to promote information and prices. Therefore, they also wanted to achieve a common thread and inform about offers through a simple design.
– We used to have an employee with beautiful handwriting making manila labels, but as soon as that employee had to take time off or go on vacation, we already lost the common thread, in my opinion, by having two different handwritings. But now I can sit in the office, do it all via the app or my computer, and boom, all our electronic signs are connected to our online universe so everything is connected – just as we want it,” concludes Flemming.
ABOUT JYSK WINE
Jysk Vin is one of Denmark’s leading wine companies with its own import of quality wines. Since the company was founded in 1982, they have focused on direct import from winegrowers with direct sales to our customers. This ensures the shortest possible route from producer to consumer without costly intermediaries, while ensuring the best possible contact with the person responsible for winemaking – the winemaker. Today, Jysk Vin is part of an international group, Amka Group, which currently has 20 companies in 10 countries.
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